If there’s one way to grab the attention of the male audience, that’s by using super sexy femme-fatales like the German supermodel, Heidi Klum –honestly, it’s that easy. In this latest Volkswagen advert, Heidi (yeah, the two of us go a long way back…) is interviewed by a quirky, talking 1964 black Beetle called Max.The ad is part of a new advertising and marketing campaign from Volkswagen of America called DAS AUTO, which literally translates to “the car.” Apart from the TV ad with Heidi, the DAS AUTO campaign will include other spots featuring several guest stars like Mr Knight Rider David Hasselhoff, Star Trek’s Leonard Nimoy, NASA astronaut Richard Searfoss, music-sharing innovator Shawn Fanning and former basketball coach Bob Knight. –Click through to watch the video
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